June 15: World Elder Abuse Awareness Day

Monday, June 15, is World Elder Abuse Awareness Day, which works to recognize elder abuse as a public health and human rights issue and raise awareness to put an end to the abuse and neglect of older persons. The day is sponsored by the International Network for the Prevention of Elder Abuse (INPEA), and it asks you to show your support by attending or hosting an event on Monday – as well as by wearing the color purple.

WITNESS is partnered with the National Council on Aging to help break the silence on elder abuse in the United States – and urge Congress to pass the Elder Justice Act. On this day of World Elder Abuse Awareness, I wanted to feature some of the best elder abuse-related videos we’ve found so far (if you know of others, please share them with us!).
First up is a very powerful 30-second elder abuse public service announcement out of Ontario, Canada. There are very few videos out there on elder abuse from North America (outside of lawyers trying to get clients), but I believe this one could be replicated and reused in many societies.

Age Demands Action is a video from Help Age International that features actions to raise awareness and call for accountability of elder abuse in 35 countries on October 1, 2008. I think it is a good video to highlight an elder justice campaign by, for and on behalf of older persons.

This video from Age Concern of New Zealand is a good intro to what elder abuse is and how people need to act to deal with it. It focuses on respect and the video serves as a training resource examines what ‘respect’ means and includes case studies that show how a lack of respect can lead to elder abuse and neglect.

This video is of White House Chief of Staff Rahm Emanuel testifying before the House Judiciary Committee about the Elder Justice Act in 2008 as the House Democratic Caucus Chairman.

Special thanks to Masha Medvedkov, a fantastic WITNESS intern, for her research for and assistance with this post, which was originally posted on the WITNESS Hub.